Microsoft is Expected Launch Tablet To Compete With iPad
A Speculation is building that Microsoft is expected to introduce a tablet computer of its own design that runs a new version of its Windows operating system in an effort to compete with Apple's iPad. It is the first time in the company’s 37-year history that it will offer a computer of its own creation.
This would be a dramatic break from Microsoft's usual moves in computer hardware, where it develops the software and licenses that to hardware makers to ensure the broadest possible market. But Microsoft has fallen behind Apple and Google in the fast growing tablet market – already one-eighth as large as the PC market and forecast to be 40% by 2016. The fastest growth in tablet sales is in western countries, where PC sales are slowing, reducing sales in the Windows division in four of the past six quarters. Windows 8, to be released this year, is designed to be used on a tablet as well as a desktop PC.
Microsoft has invited the media to an event in Los Angeles Monday afternoon, where it is expected to show its tablet device. The entertainment industry Web site The Wrap earlier reported that Microsoft planned to announce a tablet at the event.
For Microsoft, making a tablet is a risky venture. Even with the emerging competition from the iPad, Windows remains one of the greatest franchises the technology industry has known, accounting for $4.6 billion in sales during the most recently reported quarter. Those sales are rooted in Microsoft’s alliance with its hardware partners. The plans could erode the commitment those partners have to Windows since Microsoft will effectively be competing with them for sales.
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